Editorial Guidelines
At Shan News Network, we uphold stringent editorial standards to ensure that all press releases distributed through our platform are newsworthy, accurate, and aligned with our PR format. The following guidelines outline the criteria for quick approval and distribution of press releases on our platform:
PR Content:
Press releases should feature clear and timely information about organizational milestones, such as awards or anniversaries, business expansions, new products or services, or recent events. The headline must accurately reflect the newsworthy aspect of the announcement.
Tone:
Content should be written in the third person, avoiding the use of “WE” or “I” unless quoting directly. Maintain a reader-centric perspective, delivering information succinctly without excessive adjectives or sales language. Opinions should be avoided, and jargon should be minimized for broader understanding.
Legal Opinion:
Press releases referencing criminal matters or legal actions will not be published or entertained by Shan News Network.
Information:
All press releases must include a valid email address and phone number in the contact information.
Authorize:
Network marketing companies with significant announcements or using stock ticker symbols may require written authorization from an executive before distribution.
Length:
Press releases should ideally be between 250 and 2000 words, as the length directly impacts distribution and indexing.
Spelling and Grammar:
Content must be free from grammatical and spelling errors, written in proper English, and accompanied by definitions for industry jargon.
Format:
Press releases should not contain HTML tags, forced line breaks, or tables. Avoid writing in all capital letters.
Source:
A clear news source must be identified in the headline, representing the organization issuing the release.
Email Id:
Avoid including email IDs within the body of press releases; our editorial team will format them appropriately if necessary.
Shan News Network Does NOT Distribute:
Advertise:
Press releases aimed solely at selling or marketing products or services will not be distributed.
Opinions:
Content intended to harm or defame individuals or groups, excessive hyperbole, or unattributed opinions are not acceptable.
Explicit Content:
Shan News Network does not accept sexually explicit content or materials.
Spam:
Content with high-density words/phrases commonly associated with spam will not be accepted.
Link:
Press releases should limit links to 1 per 100 words to maintain link value.
Blogs:
General articles, blogs, or open letters lacking attribution and news value are not suitable for PR distribution.
Views:
Opinions should be appropriately attributed and supplemented with factual information.
Reprints:
Content from other publications or sites that are copyrighted is not suitable for distribution.
Fiction:
Only accurate information should be submitted to Shan News Network.
Duplicity:
Press releases should be authentic and unique; template content or copyrighted material from other sources is prohibited.
Third-Party:
Press releases from law firms must represent one of the parties involved directly.
Market Research:
Content marketing market reports or research services will not be distributed.
Wrong Intention:
Content intended to harm individuals or groups, promote personal opinions attacking others, or incite violence or hatred is not acceptable.
Ticker Symbols:
Authorization from the source company is required for using ticker symbols in press releases.
Gambling:
Content promoting fantasy sports or online gambling will not be distributed.
e-liquid/ Vapor:
Content related to e-liquid, e-cigarettes, or vapor products will not be distributed.
Loan or Payday:
Content marketing short-term or unsecured loan services or payday links will not be distributed.
Pharmaceuticals:
Content marketing online pharmaceuticals or drugs without prescription requirements will not be distributed.
Weight Loss Products:
Unsafe weight loss products or ingredients will not be distributed.
Health Supplements:
Content related to health supplements, regardless of legality claims, will not be distributed.
Sexual Enhancement Products:
Content promoting sexual enhancement products will not be distributed.
Money Schemes:
Content promoting get-rich-quick schemes or work-from-home programs will not be distributed.
Stocks:
Content promoting stock advice, reviews, or recommendations will not be distributed.
Over Optimise:
Press releases containing excessive links or keyword optimization will not be distributed.
Tablet or Mobile Phone Unblocking:
Content promoting black hat SEO services or tactics will not be distributed.
Academic Writing:
Content promoting academic writing services for a fee will not be distributed.
Note:
All press releases are subject to review by Shan News Network’s editorial staff, who have the final authority to determine suitability for distribution. These guidelines aim to ensure that users are responsible for the accuracy and content of all information submitted to us.